Imaging And Design

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More than just another photography and design company,  at Greater Than Why we strive to provide unconventional  yet compelling photos, videos, and graphic designs. 

With over ten years of experience in all three three of these industries, >Y's founder Daniel Smathers has often been accused of being a "perfectionist".  His meticulous nature and eye for detail is what led him to launch his own brand, as colleges and co-workers often grew frustrated with his incessant need to make digital products the best they could be

To make things easier on everyone else, and much more difficult for himself he officially launched Greater Than Why Imaging and Design in 2010.  Now he can be as OCD as he wants to be.